KEYNOTE SPEAKING
RECENT SPEAKING CLIENTS
PAIGE in ACTION
KEYNOTES & WORKSHOPS
The Modern Business Influencer: How to make the right first impression online as an executive
In today’s environment, the first place most customers, journalists, investors and thought leaders will interact with you and your “brand” is not in person or over the phone—it’s online via your website or social media channels. Your entire first impression as the CEO now happens directly on page one of Google.
In this workshop you will learn how to:
Build a meaningful, authentic executive brand that drives acceleration for your business
Conduct an online brand audit and make intentional changes to create a strong first impression to ramp up visibility for you and your company
Drive growth on social media, interviews with top media outlets and email list growth by thinking like the media instead of a marketer
Execute a proven thought leadership plan used to build platforms for some of the world’s leading thought leaders and companies
What is people-driven marketing? Learn 10 ways to leverage your thought leadership to grow your business
How do you differentiate your brand in today’s landscape against larger companies? You lead with your most unique asset – your people. Just like Apple did with Steve Jobs, Tesla with Elon Musk and Spanx with Sara Blakley. Discover why thought leaders in your organization are your best competitive advantage in this session with Paige Velasquez Budde. Get a holistic look at your business through the Brand Power Circuit, create the right content strategy to own the connection with your audience and learn tactics to empower strategic lead generation for your business.
Lead Magnets That Work: How to Build An Online Buying Audience You Own
From Seventeen Magazine to Buzzfeed, quiz marketing has continued to intrigue consumers in the digital age. With online quizzes such as, "Which Disney Princess Are You?" going viral, quiz marketing has filled a need for instant gratification that is addicting in today's media landscape.
This session will detail the shifts in interactive marketing and explore how brands and marketers can harness a quiz conversion strategy to grow their brand. We will focus on teaching you how to find the hook for your quiz and provide valuable content for your consumer that leaves them wanting more.
We know data is power. Once your quiz is live, how do you use the data you have collected to your advantage? In this session you'll learn how to tie your quiz strategy to drive ROI for your brand.
KEY TAKEAWAYS:
How to integrate quiz marketing in your brand's media landscape
How to identify the right quiz hook for your brand, what we've seen work and why
Why quiz data is powerful for your brand and how to create a strategy that drives ROI
ENHANCE YOUR CONFERENCE EXPERIENCE WITH 1-1 CONSULTATIONS
EXECUTIVE BRAND AUDITS
Your entire first impression as the CEO and business now happens directly on page one of Google. Do you know what page one looks like on Google for a search on your name or business name? What that first impression says determines if you are positioned to accelerate trust for your company with stakeholders. In your personalized online brand audit consultation, you will be walked through a consultation of your online channels and the actions you can take to utilize your first impression online to accelerate business opportunities, speed of trust and impact.
ABOUT PAIGE
Paige Velasquez Budde is Partner and CEO at Zilker Media, an Austin-based agency building people-driven brands. During her tenure as CEO, Zilker Media has been named one of the Fastest Growing Companies in Austin and Best Places to Work two years in a row by Austin Business Journal and has been listed on Austin Inno’s Coolest Companies. She has been featured as a speaker on people-driven marketing and led workshops for organizations such as Ernst & Young, TEDx, Harvard Medical School, The University of Texas athletics, Camp Gladiator, IBPA and Women Presidents Organization.